With 2 million active app users, ICQ shifts strategic focus to mobile platforms

With 2 million active app users, ICQ shifts strategic focus to mobile platforms

Remember ICQ, the instant messaging service that was acquired by AOL back in 1998 and again in April 2010 by Digital Sky Technologies, now Mail.ru Group?

Well, the service may be regarded a has-been in these parts, but ICQ is still around.

Today, the company is launching the latest version of its mobile application for iOS and Android in what it calls a “new strategic focus on mobile platforms”.

The company has seen some success after launching its mobile smartphone ‘ICQ Messenger’ apps about four months ago, garnering two million active users since their debut. This has led to a decision by ICQ to no longer try to make functional versions of the communication service for all mobile platforms, focusing instead on the development of specific touch-screen OS apps only.

ICQ Messenger exists for Windows Phone 7 and Samsung Bada as well.

The new version of the mobile app that is being released today on Google Play and Apple’s App Store enables users to send photos to contacts, including friends on ICQ, Facebook, Google Talk, studiVZ, Mail.ru and AIM, as well as share their location.

You can find some screenshots below.

The iOS version also supports a few advanced features, such as the option to navigate to location, street view display of the sent address, and sharing locations from nearby Google places. It also brings compatibility with the iPad (support for Android tablets was already available).

ICQ Messenger for Android
ICQ Messenger for iOS

Read next: Nokia begins rolling out Microsoft Office to Symbian handsets

Pssst, hey you!

Do you want to get the sassiest daily tech newsletter every day, in your inbox, for FREE? Of course you do: sign up for Big Spam here.