When it comes to app development and other forms of mobile technology, the fact of the matter is that the line between mobile technology and other device categories will only continue to blur. Since we use our smartphones for such a wide range of tasks, it can be difficult to discern the difference between mobile technology and other categories.
The tech industry as a whole is not always able to make the distinction, especially as it relates to unit shipments and the revenue that is garnered along the way. Tech devices can now be used across several different platforms and while companies have spent decades counting the numbers and attempting to draw the conclusion, it becomes more challenging now that the lines are beginning to blur.
What once seemed like a world full of distinct categories has now become more arbitrary. If Android app development and iPhone app development can be used to power our smart homes from our smartphones, how is a company supposed to categorize this? Does this count as a form of mobile technology or is it something more complicated?
The same goes for a handheld device that is used to run a desktop operating system. Companies still have yet to determine if devices of this nature are considered to be a form of mobile technology or if there is a new category that has yet to be invented.
There are also an increasing number of options when it comes to high-speed wireless connectivity and we are no longer limited to the use of smartphones when operating our tech devices. New tech services and software interaction models are created on a daily basis, which only serves to muddy the waters and add to the confusion.
Even more traditional devices are now being utilized in a manner that could be construed as a form of mobile technology. Now that commonplace devices are being used in different ways, traditional categorizations will soon become a thing of the past. The tech industry must now take the time to consider their measurement and assessment practices.
For the consumer, the blurring of these distinctions serves as a major bonus. Not only do they receive new and interesting mobile technology that is designed to be used in a number of different situations, but their options are more vast than ever as it relates to the connectivity of their devices.
We are rapidly approaching a day where the Internet of Things becomes a regular part of our existence and everything in our homes is connected. While businesses will struggle to categorize these items going forward and they may have a tough time discerning what constitutes mobile technology and what does not, the consumer is able to sift through a veritable embarrassment of riches.
2017 promises to be a year where the lines between all forms of technology become increasingly more blurred and mobile technology is slated to experience the brunt of this effect. The health of the industry going forward will be determined by the consumer’s willingness to make decisions without the typical product assessments that they have become accustomed to.
Forward thinking businesses who are able to get out in front of the marketplace, assess their product innovations and categorize in the proper manner will survive over the long haul. As for those who are still adhering to outdated categorization methods, they risk being left in the dust by their future-minded counterparts.
This post is part of our contributor series. It is written and published independently of TNW.
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