In an industry where 59% of magazine readers say that the digital edition is the most important (via Mequoda) it is required a great tool to help these users have a great experience reading a digital magazine.
And think about this, if digital edition readers are spending on average 54,3 minutes per issue, it means that they really engage with that content. Many marketers spend a lot of time and money on figuring out how to create engaging content for their readers.
Well, it seems like print is not dead, it just reinvented itself for the digital atmosphere!
Flipsnack knows best how to create a compelling experience while reading a digital magazine or an online brochure. And people can do that with the help of its new editor!
What is Flipsnack?
Flipsnack is a digital publishing tool for written and visual content: magazines, ebooks, catalogs and brochures. They are continuing its pioneer work of transforming the digital publishing industry with advanced technology and services.
The flipbook maker has announced the release of a fresh new, redesigned editor which helps content creators, writers, marketers and designers add links, images, text and videos on the pages of their publications. In this article you can read their entire process of redesign.
The new editor was designed to allow a simplified workflow with a newly redesigned user interface.
“Modern digital publishing tools have made it possible for anyone to be considered a writer, not just published book authors. All it takes is a little creativity and a lot of determination, because finding the right tool isn’t a problem anymore. Nowadays, bloggers produce about 80.7 million new posts monthly. There are also approximately 21,500 digital magazines published on Flipsnack each month. Some of them are shorter pieces, but many are long form content, up to 500 pages.” via Adrian Moza, Product Manager for Flipsnack.
The main focus was to concentrate on simplifying the path, optimizing the flow and improving its aspect at the same time.
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