Are you putting together a startup based on a weird idea you had while drinking with friends? Well if you are, you should check out Google Venture’s site about a five-day process for answering “critical business questions through design, prototyping, and testing ideas with customers.”
Called the Design Sprint, the site and upcoming book are meant to help new companies really focus on what it is they’re building.
The process was used by startups like Next, Blue Bottle Coffee and Foundation Medicine so you know it works. Well at least it worked for those companies.
Regardless, it looks like a good exercise for any new company trying to build something that’ll change the world or more likely get bought by Google, Apple, Facebook or Yahoo.
➤ The Design Sprint [Google Ventures]