The companies today announced a branding partnership, in which some of affordable Lenovo’s gaming-centric desktops and laptops – previously under the Y-series moniker – will be rebranded as Razer Edition PCS along with that company’s black and green aesthetic.
For example, here’s the Lenovo Ideacentre Y900:
And here’s the first Razer Edition computer. Now with more shiny:
More than just a visual overhaul, however, the two companies will collaborate on future products from the ground up. Lenovo also says Razer Edition PCs will be free of bloatware – something it notes is particularly important given gamers are more tech-saavy than your average user.
No specs were released for the first Razer Edition PC, but we imagine it’s a similar set of hardware as on the Y900.
It’s a move that makes clear sense for both companies. Razer gets all of the financial power behind the world’s best-selling PC maker, while Lenovo is able to expand further into one of the few PC segments that has actually remained stable and even grown over the last few years.