We already know some of what will be on show, and you can watch it all unfold here on The Next Web.
Ever been to a tech festival?
TNW Conference won best European Event 2016 for our festival vibe. See what's in store for 2017.
Watch live below from 9.30am to 11.30am PDT today. That’s 12.30-2.30pm EDT / 5.30pm-7.30pm BST / 6.30pm-8.30pm CEST / 11pm-1am IST.