TNW2020 RE:BRAND TRACK
ADAPT TO SURVIVE
Explore the latest brand marketing tech, trends, and challenges in the Re:Brand track at TNW2020.
Intense competition and constant tech innovation has changed the marketing industry forever. Today, the concept of a “brand” reaches far beyond the surface level. It encompasses a whole new set of elements: social consciousness, authentic customer relationships, and public policy. Building and developing a brand involves understanding and implementing new trends.
Embracing tech can make you an industry leader in the eyes of the consumer. What are the most important trends in 2020? Re:Brand explores the intersection of marketing, branding, and technology. Hear from executives at companies like Facebook, Sony/ATV, NASA and more.
Here’s what we’ll be exploring on the Re:Brand stage
What will effective brand identity look like in the years to come? Exciting new possibilities are on the horizon. Will brand identity of the future be fluid or fixed? How can brands successfully adapt as their business models and consumers evolve?
Can a brand alone grow your business? - Alex Antolino, Creative Director, Typeform
Purpose and authenticity: how to achieve both - Rebecca Roth, Social Media Specialist & Imaging Coordinator, NASA
Marketers must explore new channels and strategies to keep audiences engaged. How can brands use new mediums and new technologies to tell authentic stories? How can they ensure the right people are listening?
Brands recognize that technology can aid their customer experience strategy, but are perplexed by the amount of solutions available to them. Always question the data and never take it at face value. Let’s take a look at the latest tech trends to look out for in 2020.
Don't miss these inspiring speakers talk about the latest marketing trends.
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12 TRACKS OF INSPIRATION
Explore the themes we'll talk about at TNW2020. From artificial intelligence to the next big marketing trends, there's a track for everyone.
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TNW2020 is now on October 1 & 2