Pretty much anyone in a family has experienced fighting over a shared account that stops playing music when someone else starts listening elsewhere, so the company is encouraging families to get an account for each family member.
The new pricing makes it 50% cheaper than buying each family member a full subscription but still offers all the features of a premium subscription, such as offline support and no ads while allowing each family member to have their own playlists and favorited tracks.
In the United States, it’ll cost $14.99 for two users, $19.99 for three users, $24.99 for four users and $29.99 for five users.
Spotify Family isn’t immediately available but will be rolling out around the world over the coming weeks. It’s also worth noting here that Rdio already offers a similar family plan for up to 5 people, so it’s good to see Spotify finally bring the feature into the mix too.