To honor the occasion, YouTuber waxonaxon has made a thoughtful, and absolutely absorbing, timelapse video of Apple.com’s visual history – spanning from 1996 to present day.
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The clip essentially squeezes all memorable events from company’s website, including Apple’s transition from a small computer firm to the world’s leading tech company.
What’s particularly fascinating about this timelapse is the striking fashion in which it visualizes the progression of the iPhone-maker, and the tech industry as a whole – including the shift from physical to digital services as well as the change from skeuomorphic to ‘flat’ design.