Though nobody at Apple seems keen to discuss virtual reality as a meaningful part of our future, a new report says the company has a secret team dedicated to working on VR.
The report also says Apple has been building prototype VR headsets for months, and has quietly acquired spacial recognition software firm Flyby Media.
At Apple’s earnings call earlier this week, CEO Tim Cook said VR had some “interesting applications,” but stopped short of saying Apple was interested in building a VR experience for its users.
Still, the company recently made a high-profile VR-related hire, and now we may have a better idea as to why that was.
➤ Apple builds secret team to kick-start virtual reality effort [Financial Times]