Celebrate King's Day with TNW 🎟 Use code GEZELLIG40 on your Business, Investor and Startup passes today! This offer ends on April 29 →

This article was published on December 21, 2009

YouTube Users Taking Advertising Into Their Own Hands?


YouTube Users Taking Advertising Into Their Own Hands?

youtube_logoWell, as they say, tit-for-tat. Following the explosion of advertising across YouTube in recent months, reports are cropping up that users are taking similar steps to monetize their videos.

If you upload a very popular video, perhaps one that has millions of views, it racks up enough monthly views to represent a very steady traffic stream. That said, why not monetize the videos that you upload with an ad via the YouTube annotation tool?

Users are using the annotations as text ads for other products. Of course, what you can link to in the annotations is limited, but at a minimum you can link to other YouTube videos, and promote other products with plain text.

It is quite ugly, as you had imagined. Take a look at this example:

The <3 of EU tech

The latest rumblings from the EU tech scene, a story from our wise ol' founder Boris, and some questionable AI art. It's free, every week, in your inbox. Sign up now!

youtube fuck thsi shit

But while YouTube keeps its Partner program locked down, keeping most YouTube uploaders from profiting from their video, expect this form of advertising to just grow. YouTube just gets bigger and bigger, giving users even more incentive to try and extract monetary value from their videos.

How long until we see an underground ad network for this kind of advertising?

Get the TNW newsletter

Get the most important tech news in your inbox each week.

Also tagged with


Published
Back to top