When will we see foldable e-paper on the street? Will advanced algorithms and Internet eventually put publishers out of business? – Nobody knows… But we do witness a devastating momentum for traditional publishers, how can these companies reinvent themselves? Are they doomed?
Chosun media, showing off newspaper 2.0
Doomed? Not by a long shot! at least, if we have to believe the marketing manager of Chosun. Chosun is a Korean newspaper giant, based in the heart of Seoul. I have to admit, I never heard of the company before I visited them today. But like many unknown Asian companies, Chosun is a prominent player with amazing proportions, newspaper circulation surpasses that of well-known newspapers like the USA today. The marketing manager believes that businesspeople will always appreciate an edited and selected overview on the daily hot topics. And if it isn’t on paper, it would be on a different medium. And as much as I like to argue the contrary, he might have a point. Financial Times recently announced that their amount of online (paying) subscribers is increasing fast. We got a tour at the HQ, and they actually got excited of the Nintendo Wii again! (has been a long time) (read more)