For some of us it’s a no brainer what kind of advertising has a better ROI (Return on Investment). We all know it’s online advertising, right? But there are enough people – especially marketing executives in big corporations – who are not that convinced yet. To say it with the words of Mick Jagger, “old habits die hard“.
Now, I am not saying anything to try to convince them. I’ll let Gary Vaynerchuk do this. He’s way better at explaining it and he does it in an entertaining manner too. Definitely worth watching.