This article was published on May 2, 2008

Want free publicity? Create a Twitter mash-up like TwittEarth


Want free publicity? Create a Twitter mash-up like TwittEarth

Sometimes you just need a break. So do I. Then I either persuade a colleague to play some soccer in the hallway, or press the Stumble button. This afternoon I chose the latter and ended up at TwittEarth, a rather smashing visualization of the Twitter public timeline.

TwittEarth

It’s a mash-up by Digitas France SA, who created this Twittearth for fun. Although I don’t question their motives, creating a Twitter mash-up seems like the perfect free publicity PR tool these days.

Just ask somebody to develop a 3D engine (Papervision), use an API for the geolocalization service (Yahoo!) and find some fancy icons (Fasticon). The result? Some heavy coverage on world’s largest tech blogs:

Keep that in mind, all you web design agencies out there. Don’t spend your money on ads, just go creative with Twitter and let the blogosphere do the rest.

Get the TNW newsletter

Get the most important tech news in your inbox each week.

Also tagged with