Want free publicity? Create a Twitter mash-up like TwittEarth

Want free publicity? Create a Twitter mash-up like TwittEarth

Sometimes you just need a break. So do I. Then I either persuade a colleague to play some soccer in the hallway, or press the Stumble button. This afternoon I chose the latter and ended up at TwittEarth, a rather smashing visualization of the Twitter public timeline.

TwittEarth

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It’s a mash-up by Digitas France SA, who created this Twittearth for fun. Although I don’t question their motives, creating a Twitter mash-up seems like the perfect free publicity PR tool these days.

Just ask somebody to develop a 3D engine (Papervision), use an API for the geolocalization service (Yahoo!) and find some fancy icons (Fasticon). The result? Some heavy coverage on world’s largest tech blogs:

Keep that in mind, all you web design agencies out there. Don’t spend your money on ads, just go creative with Twitter and let the blogosphere do the rest.

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