Mobile advertising firm Millennial Media this morning released its ‘Mobile Mix’ report covering its findings for the first quarter of this year. The report looks at trends in ad impressions across mobile devices and operating systems.

The mobile advertising company found that tablets – or ‘non-phone mobile devices’ – accounted for 20 percent of all 45 billion monthly ad impressions on its platform during Q1 2012, up from 15 percent in the same period last year.

The report also found that Android remained the top overall OS on the platform in the first quarter of this year, with a 49 percent share of impressions.

Furthermore, Millennial says Android made up 14 of the ‘top 20′ mobile phones.

Apple remained king of the hill when looking at individual mobile device makers thanks to its iPhone, however, with Samsung in second place with 4 of the top 20 mobile phones. Surprise: the BlackBerry Curve is ranked in second place.

Millenial says Apple represented 28 percent of the top manufacturers’ impression share, with the iPhone accounting for 15 percent of mobile ad impressions.

The Apple iPad, Samsung Galaxy Tab and Amazon Kindle Fire were the top tablets in Q1 2012, and all three were among the top 20 mobile devices.

Also read: New iPad overtakes original iPad in the US after only 2 months: Report

The future for cloud service providers is very bright, at least if a new report (PDF) from research firm IDC is to be believed.

Commissioned by software giant Microsoft (which obviously also offers a range of cloud solutions), the study claims spending on public and private IT cloud services will generate nearly 14 million new jobs worldwide by 2015.

See infographic at the bottom of this post or click here for a larger version.

IDC also found that “IT innovation created by cloud computing” could produce $1.1 trillion a year in new revenues, although this forecast is about as vague as they come. But hey, there’s a ‘trillion’ in there folks!

According to IDC/Microsoft, shifting to cloud services could cut costs for companies and help create 1.2 million jobs by the end of 2015 in North America alone. To give you some perspective: the United States added a grand total of 1.8 million new jobs in 2011, according to the Bureau of Labor Statistics (as pointed out on Boston.com).

More than 50 percent of those 14 million new jobs by 2015 will accrue to small and medium-sized businesses, IDC says.

The research firm also points out that most new jobs created as a result of the growth of the cloud computing industry as a whole will be generated in emerging markets. India and China, in particular, are expected to produce nearly 6.8 million “cloud-enabled jobs” between 2011 and 2015, something that IDC asserts can partly be attributed to the relative size of their workforces.

In a study carried out by Italian company Translated.net, websites using Simplified Chinese script, the version used in Singapore and Mainland China show that Chinese speaking netizens rank second in their online buying power.

The study, called the T-index 2010 attempts to quantify the gross domestic product and the online populations of regions and countries to enable e-commerce operators to make educated decisions about which languages they should be choosing to localise their sites.

According to Translated:

T-Index is a statistical index developed by Translated. It is a percentage value that indicates the market share of each language on the Internet and the languages that offer the best sales potential when translating your website.

E-commerce sites based in Singapore and China account for 11% of their index, second only to English with 34.5%.  Japanese is in fourth place with 7% and Korean creeps in at number ten with just under 2.5%.

While Translated are obviously using this study to market their own translation services, it still gives a clear indication of the growing power of the asian online consumer with the region accounting for almost 25% of the localised e-commerce market.  A number that must be significantly higher if you include English language sites in the equation.

You can see the full index in English here and in Chinese here.