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	<title>The Next Web &#187; promote</title>
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		<title>Introducing the Clipta Video Informer Network</title>
		<link>http://thenextweb.com/socialmedia/2010/03/15/introducing-clipta-video-informer-network/</link>
		<comments>http://thenextweb.com/socialmedia/2010/03/15/introducing-clipta-video-informer-network/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 21:04:49 +0000</pubDate>
		<dc:creator>Charles Knight</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[informer]]></category>
		<category><![CDATA[promote]]></category>
		<category><![CDATA[publisher]]></category>

		<guid isPermaLink="false">http://thenextweb.com/search/?p=1405</guid>
		<description><![CDATA[<img width="331" height="245" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2010/02/soupio_feeds.jpg" alt="Soup.io Imports" title="Soup.io Imports" /><br />This post is sponsored by Clipta, the online video search engine. Our team has been approached by hundreds of frustrated bloggers and site owners who seek a new and more...]]></description>
			<content:encoded><![CDATA[<img width="331" height="245" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2010/02/soupio_feeds.jpg" alt="soupio feeds Introducing the Clipta Video Informer Network" title="soupio feeds photo"  /><br /><p>This post is sponsored by <a href="http://www.clipta.com">Clipta</a>, the online video search engine.</p>
<p><a href="http://cdn.thenextweb.com/files/2010/03/clipta.gif"><img class="alignright size-full wp-image-1409" title="clipta photo" src="http://cdn.thenextweb.com/files/2010/03/clipta.gif" alt="clipta Introducing the Clipta Video Informer Network" width="149" height="83" /></a>Our team has been approached by hundreds of frustrated bloggers and site owners who seek a new and more effective way of promoting their site with their video content. They are fed up with driving their potential viewers to YouTube’s pages, and not gaining the visibility they deserve.</p>
<p>To alleviate their frustrations, Clipta set out to create a new platform called <a href="http://info.clipta.com/partners_registration">Clipta Video Informer Network</a>. Clipta Video Informer is a free platform that enables website publishers to promote their site with video, and destination for users to discover and get “informed” about news, posts, and stories from various categories from leading video sites. Unlike discovery destinations like <a href="http://www.digg.com">Digg</a> or <a href="http://www.stumbleupon.com">Stumbleupon</a>, Clipta Video Informer focuses only on sites that have video content, and uses a “Video Informer” widget to promote partner content across their network. When site visitors click on a video in the Informer widget, Clipta drives back 100% (1:1) of the traffic to the original site.</p>
<p><!--more--></p>
<p>Sites like <a href="http://www.savevid.com">Savevid.com</a> and <a href="http://www.celebtv.com">Celebtv.com</a> use the Video Informer widget to promote various video news and posts on their site.<br />
<a href="http://cdn.thenextweb.com/files/2010/03/Savevid-Informer-Example-500px.jpg"><img class="alignnone size-full wp-image-1406" title="Savevid Informer Example 500px photo" src="http://cdn.thenextweb.com/files/2010/03/Savevid-Informer-Example-500px.jpg" alt="Savevid Informer Example 500px Introducing the Clipta Video Informer Network" width="500" height="718" /></a></p>
<p><a href="http://cdn.thenextweb.com/files/2010/03/Celebtv-Informer-500px.jpg"><img class="alignnone size-full wp-image-1407" title="Celebtv Informer 500px photo" src="http://cdn.thenextweb.com/files/2010/03/Celebtv-Informer-500px.jpg" alt="Celebtv Informer 500px Introducing the Clipta Video Informer Network" width="500" height="1079" /></a></p>
<p>After registering for the network you gain access to a personal dashboard that gives full control over your Video Informer widget campaigning. The dashboard comes equipped with tools that enable publishers to customize the appearance of the Informer widget to fit with the look and feel of their site; choosing fonts, text size, colors, etc.  Publishers also have access to full reporting and analytics to follow the success of each video news within the widget.<br />
<a href="http://cdn.thenextweb.com/files/2010/03/Informer-Partner-Statistics-500px.jpg"><img class="alignnone size-full wp-image-1408" title="Informer Partner Statistics 500px photo" src="http://cdn.thenextweb.com/files/2010/03/Informer-Partner-Statistics-500px.jpg" alt="Informer Partner Statistics 500px Introducing the Clipta Video Informer Network" width="500" height="625" /></a></p>
<p>WordPress publishers can seamlessly upload video content straight from their site to the partner network via the <a href="http://info.clipta.com/wordpress_plugin">Informer plug-in</a>. If the plug-in detects a video on the site, it automatically pulls the title, description and link from the original post but lets the publisher select the topic category and still-frame image.</p>
<p>Since launch of the service, only 9 months ago, over <strong>1.4 Billion </strong>informers have been shown, with over <strong>5 million </strong>informers being shown per day.</p>
<p>Check out Tweets from our informer partners at <a href="http://Twitter.com/Clipta_Informer">http://Twitter.com/Clipta_Informer</a>.</p>
<p>Regards,</p>
<p>Alan Masarsky<br />
VP Marketing / Co-Founder</p>
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