Blog Archives
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Facebook Hires Ex-Apple Exec as Global Head of Marketing

According to a report by AdAge, Facebook has made a huge hire which will change the way the company markets itself to consumers. In fact, Facebook hasn’t done much marketing…

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QR Code Embedded Biz Cards For Your App

Yesterday, I wrote a post about a company called TagMyDoc that found a pretty useful purpose for QR codes. I was hard pressed to find other actual useful purposes for…

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Infographic illustrating The Cost of Facebook Marketing

There’s no doubt about it, marketing on Facebook is something businesses are doing more and more as the social network grows closer to one billion members. The Facebook ad team…

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Bitly expands to reputation monitoring

According to a report by AdAge, Bitly has pushed out new reputation monitoring and social search features for its popular link shortening and analytics service. Since Twitter has decided to…

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Musician launches first location-based treasure hunt campaign with Geocaching

In what appears to be a first, a musician has turned to cult location-based game Geocaching to promote his music. The campaign promoting German-American rock ‘n’ roll violinist David Garrett…

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Many Teenagers Are Clueless on QR Codes

There’s been a noticeable increase in the use of QR codes in marketing of late in the west, long after they became a common sight in Japan. However there’s still quite…