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	<title>The Next Web &#187; Financial</title>
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		<title>Over 90,000 people have requested an invite to use banking alternative Simple.com</title>
		<link>http://thenextweb.com/insider/2011/12/23/over-90000-people-have-requested-an-invite-to-use-banking-alternative-simple-com/</link>
		<comments>http://thenextweb.com/insider/2011/12/23/over-90000-people-have-requested-an-invite-to-use-banking-alternative-simple-com/#comments</comments>
		<pubDate>Fri, 23 Dec 2011 17:40:13 +0000</pubDate>
		<dc:creator>Drew Olanoff</dc:creator>
				<category><![CDATA[Insider]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[banking]]></category>
		<category><![CDATA[BankSimple]]></category>
		<category><![CDATA[Bill DeRouchey]]></category>
		<category><![CDATA[Finance]]></category>
		<category><![CDATA[Financial]]></category>
		<category><![CDATA[simple]]></category>
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		<guid isPermaLink="false">http://thenextweb.com/?p=302377</guid>
		<description><![CDATA[<img width="520" height="245" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2011/12/2946761289_d45f220832_b-520x245.jpg" alt="2946761289_d45f220832_b" title="2946761289_d45f220832_b" /><br />One of the hottest tickets in tech town is an invite to use Simple&#8216;s &#8220;Worry-free alternative to traditional banking&#8221;. How hot is it? The service has over 90,000 people waiting...]]></description>
			<content:encoded><![CDATA[<img width="520" height="245" src="http://cdn.thenextweb.com/wp-content/blogs.dir/1/files/2011/12/2946761289_d45f220832_b-520x245.jpg" alt="2946761289 d45f220832 b 520x245 Over 90,000 people have requested an invite to use banking alternative Simple.com" title="2946761289 d45f220832 b 520x245 photo"  /><br /><p>One of the hottest tickets in tech town is an invite to use <a href="http://thenextweb.com/apps/2011/11/08/banksimple-invites-first-customers-and-changes-name-to-simple/">Simple</a>&#8216;s &#8220;Worry-free alternative to traditional banking&#8221;.  How hot is it? The service has over 90,000 people waiting in line to give it a try.  That&#8217;s impressive for any service, let alone one that focuses on your finances.</p>
<p>Bill DeRouchey, Creative Director at <a href="http://thenextweb.com/apps/2011/09/21/a-first-look-at-banksimple-the-new-online-bank-interface-in-private-beta/">Simple</a>, recently discussed the phenomenon and why the company is still in &#8220;friends and family&#8221; mode with invites.  Simply put, they want to offer the best financial experience, and its in no rush to launch.</p>
<p>Below, DeRouchey talks about having one of the most talked about services in tech and finance, and gives a bit of a product demo:</p>
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