Advertisers Aren't Ready To Handle Social
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Blog Archives for the tag advertising
Your Data is Being Used For Ads, Get Used to It
This post is part of a series sponsored by Internet Explorer 9. Learn more here. Missed the tweet and just now seeing this post? Pin this page in IE9 to…
Kiip Opens Up Rewards Platform To All Developers
Creating a sticky game that keeps players coming back for more is trick in and of itself. Once you’ve made the app and released it into the wild, finding a…
Twitter Brand Pages Require $25k In Advertising Spend
Early last month, Twitter revealed its new focus on simplicity and it caught some of Twitter’s hardcore users off guard. The site has become more streamlined to better serve new…
Obsession With Social Networks Guarantees Ad Success
In a comScore study posted today, we are reminded of what we already knew; Facebook is an absolute beast when it comes to cornering people’s time online. For example, this…
Twitter Launches "Ads For Good" To Support Charities
If you operate or work for a nonprofit organization, you know that the road to donations to keep you afloat is a bumpy one. Social networking sites like Twitter and…
Infographic illustrating The Cost of Facebook Marketing
There’s no doubt about it, marketing on Facebook is something businesses are doing more and more as the social network grows closer to one billion members. The Facebook ad team…
Cup Of Noodles Has Another Winning Ad, With Yoda
This morning, we posted an insanely awesome video of a Cup Of Noodles transforming into a Robot. This led me to wonder, why don’t we have similar ads in the…
Google to answer "Why these ads?"
Today, Google announced a new initiative from its ad team called “Why these ads”. The reason behind the feature, the company says, is to bring transparency to ad targeting. The…
A look inside OnSwipe's ad platform
We first met with Jason L. Baptiste and Andres Barreto, the founders of Onswipe on a snowy day in late January in New York City for an interview titled, Forget apps,…
Turn your house into a billboard!
Let me repeat the question: Would you turn your house into a billboard to live mortgage free? Yes? You are in luck! Because one advertising company named Adzookie is doing just that:…
The First Gawker Design
Hate it or love it, the new Gawker layout is a massive change that represents an important moment in blog design. While it is indeed forward-looking, if it is actually…
Should bloggers have control over ads that appear next to their content?
Several weeks ago the LA Times faced criticism after it published advertorials with headlines proclaiming absurdities like “Colossal Footprints Found on Beach” and “Universal Studios Hollywood Partially Destroyed.” The articles…
