Apple To Air Two New Siri Ads
In the tradition of themed ads from Apple, such as the ones for FaceTime that featured grandparents seeing their grandkids for the first time, the company has been whipping up…
Blog Archives
Super Bowl Advertisers Didn't Force In Social Media
If you watched the Super Bowl on Sunday you caught a pretty good show. From a football perspective, it was a pretty exciting game in the fourth quarter. The ads…
Obsession With Social Networks Guarantees Ad Success
In a comScore study posted today, we are reminded of what we already knew; Facebook is an absolute beast when it comes to cornering people’s time online. For example, this…
Twitter Launches "Ads For Good" To Support Charities
If you operate or work for a nonprofit organization, you know that the road to donations to keep you afloat is a bumpy one. Social networking sites like Twitter and…
Infographic illustrating The Cost of Facebook Marketing
There’s no doubt about it, marketing on Facebook is something businesses are doing more and more as the social network grows closer to one billion members. The Facebook ad team…
This is the Only Black Friday App You Need
If you’re a shopper, this time of year is your time. The adrenaline is rushing, your wallet is full of cash and credit cards, you have coffee in hand ready…
Google to answer "Why these ads?"
Today, Google announced a new initiative from its ad team called “Why these ads”. The reason behind the feature, the company says, is to bring transparency to ad targeting. The…
