Celebrate King's Day with TNW 🎟 Use code GEZELLIG40 on your Business, Investor and Startup passes today! This offer ends on April 29 →

This article was published on September 26, 2016

This stupid Japanese video is going to take over the world


Pen Pineapple Apple Pen. PPAP. Call it what you want, but it’s close to taking over the world.

If you take a few seconds and look at the video above you’ll understand what I mean. It’s like the most addictive drug you could ever find, but worse.

In the video you see Japanese artist Piko-Taro using its magical powers to combine a pen, a pineapple, and apple and another pen to form a pen-pineapple-apple-pen.

It doesn’t make sense. It doesn’t have to, because the melody is so ridiculously catchy that it’ll be stuck in your head for the rest of the day. Or if you’re unlucky, your life.

The <3 of EU tech

The latest rumblings from the EU tech scene, a story from our wise ol' founder Boris, and some questionable AI art. It's free, every week, in your inbox. Sign up now!

As the video has already taken Japan by storm, there are a lot of covers on YouTube:

https://www.youtube.com/watch?v=d9ZsvirLeLQ

Pen Pineapple Apple Pen.

Get the TNW newsletter

Get the most important tech news in your inbox each week.

Published
Back to top