You won’t believe this video is genuine, but we assure you it is.

You won’t believe this video is genuine, but we assure you it is.

You’re a business owner, you want to do all you can to nail your marketing campaign — including a shareable YouTube video.

Add some enthusiastic diners, show off some of your genuinely delicious looking dishes and incorporate it into a pretty nice looking video. Nothing can go wrong, right?

So. Much. Tech.

Some of the biggest names in tech are coming to TNW Conference in Amsterdam this May.

This video, produced by New York-based restaurant The Place, is so cringeworthy that I had to check it was real before posting. The food looks genuinely delicious, it’s a shame that it didn’t do more of the talking:

“He would have licked the plate.” Oh, but he did, whilst you were in the bathroom.

Genius.

Looking for examples of promos videos done right? Watch this, this, and this.

Read next: Last week in Asia: Chinese censorship criticized, more iPad launches, Twitter's Japan focus and more

Shh. Here's some distraction

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