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We were lucky enough to catch up with Baratunde Thurston at this year’s SXSW . Thurston, if you’re not familiar, is the Director of Digital at The Onion, and he’s also the author of the book entitled How to be Black. He was a keynote speaker at this year’s conference, so we were very lucky to have the chance to snag him for a few minutes to talk about media, publishing, the Internet and much more.