After hittingÂ $3.6 million in revenuesÂ andÂ raising $7 millionÂ earlier this year,Â tech education startupÂ TreehouseÂ announced that it has passed 35,000 users and is launching a new points system to help users track their progress.
While gamification has lost its lusterÂ as a buzzword, Treehouse has seen quite a bit of success with its badge-based courses. The site, which offers everything fromÂ Android and iOSÂ developmentÂ guides to lessons on the principles of design, has seen its total user-base grow by 47 percent this year. Currently, 98 percent of Treehouseâs usersÂ are paying members.
Diving into the points system, Treehouse tells us it was created to âhelp students compare their progress with each other and also help them see where theyâve done the most learning.â You can see the points system in action on user profiles like this one.
While points could help the company juice its growth stats, Treehouse tells us its mission is grander; it envisions that points will eventually âhelp potential employers see quickly how skilled Treehouse users applying for jobs are.â
This concept isnât far off from whatÂ Mozilla hopes its Webmaker BadgesÂ will become, and it makes quite a bit of sense, too. Alternatives to traditional, university-style education continue to emerge and appear to be growing at a rapid pace; as adoption grows and standards are set, services like Treehouse could help hiring companies measure the skill levels of potential employees.
Image credit:Â CARL COURT / Getty Images