Yext has reached the 100,000 paid, active locations in its system. Reaching the six-figure customer mark is a point of graduation for the company.
As a service, Yext allows businesses and other location-centric enterprises to update their key information across a number of online locations, such as Yelp and CitySearch. Using Yext, a company can keep its address, phone number, and other vitals in sync, and up to date, everywhere at once.
The company claims thatÂ 40% of listings online are incorrect, and that an even greater share are incomplete. Thus, its service corrects a very real problem: confused consumers means missed sales and bad brand experiences. Across its 100,000 locations, Yext has receivedÂ 1.6 million updates to its stored listings.
Yextâ€™s CEOÂ Howard Lerman demoed the product to TNW some weeks past. We were surprised at the speed with which updates could beÂ propagated to partner websites.
The company doesnâ€™t list prices on its website, and it has products aimed at several market tiers, so itâ€™s difficult to translate the 100,000 paid listing figure into a revenue number. That said, the company has proven its market.
In its blog post announcing the milestone, Yext included a promise: â€ś[c]heck back on January 15 for something that will change the local search experience.â€ť Weâ€™ll be checking back with the company shortly, it seems.
Top Image Credit:Â Christopher Bulle