Web Of Trust lands $1.3m in funding to make the web a safer place

Web Of Trust lands $1.3m in funding to make the web a safer place

Finland-based safe surfing tool maker Web Of Trust has raised €1 million ($1.3 million) in a funding round led by Inventure group. Other participating investors include Risto Siilasmaa and the Finnish Industry Investment, which has been a shareholder of WOT since 2007.

Web Of Trust, whose cross-browser add-on has already seen 50 million downloads worldwide, plans to use the funding for “additional product development,” the company stated in its press release.

All Killer, No Filler

We’re bringing Momentum to New York: our newest event, showcasing only the best speakers and startups.

The WOT’s main product is a community-based solution that allows users to see how others have rated the website they visit in terms of trustworthiness, privacy, child safety, and vendor reliability. The rating is represented as a simple traffic light-like scale.

According to the company’s statistics, every week the add-on’s users rate some 300,000 websites, while every day WOT gives approximately 2.5 million warnings of untrustworthy pages.

Web Of Trust’s browser add-on is available for Chrome, Firefox, IE, Safari, and Opera, and can be also installed as a bookmarklet for other browsers. It was also integrated in the “Internet” browser released by Mail.Ru Group in August.

Web Of Trust add-on

Image credit: Christopher Furlong / Getty Images.

Read next: Noosphere launches as a modern-day research service with a focus on social media

Shh. Here's some distraction

Comments