DIY website and online store builder Neosites.com is launching in the US and Brazil, the Argentina-based startup announced today.
As most DIY online builders, Neosites is targeting professionals and SMEs interested in establishing an online presence. While several startups already help small companies to create either a site or an f-commerce store, Neosites does both.
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More precisely, it lets customers build custom websites, mobile sites and Facebook storefronts, which they can manage and update via Neosites’ dashboard. In addition, they can also generate mobile-friendly catalogues to showcase their products. Yet, the startup insists that its platform is very easy to use, as it has been designed for “first-time Internet users.”
The service is already available in Spanish, English and Portuguese, and currently boasts 350,000 users. According to Neosites’ EVP of corporate development, Brennan Lake, most of these are located across Latin America.
This has to do with Neosites’ local roots, but also with the local partnerships it has closed since its creation in 2007.
“We partner with Telefónica in Argentina, Chile and Peru, and with Santander Bank in Argentina and Mexico.
These strategic alliances allow us to reach our target market (professionals and SMEs) while giving our partners the opportunity to offer pro-growth value added services to their customers,” Lake explains.
While Neosites hasn’t announced any official partner today, Lake confirms that the startup is trying to close deals “with retail banks and telecoms/ISPs throughout Brazil, the US and English-speaking countries.”
In addition, all Neosites tiered plans will now include e-commerce integration with Paypal, including its free option – a feature that will differentiate it from competitors, Lake says.
As a matter of fact, e-commerce is key to Neosites’ strategy. Ultimately, its ambition is to help small businesses access this booming market in the US, Spanish-speaking Latin America and Brazil (see our previous post).