Alda explores the representation of weight in type

Alda explores the representation of weight in type

Alda, a typeface that’s currently being developed by Berton Hasebe, is an incredibly interesting exploration of how the weight of type can be conveyed “beyond the width of a stroke”.

“By changing details specific to each weight, my intention was to fully emphasize each weight’s inherent characteristics, where the bold is robust and sturdy, and the light is delicate and soft.”

Another conference. “Great.”

This one’s different, trust us. Our new event for New York is focused on quality, not quantity.

I love the look of Alda even in its incomplete state, and I hope we get to watch its development until it’s published by Emigre when it is completed.

Read next: Data is porn for those folks over at Infochimps

Shh. Here's some distraction

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