The Growth Master
Learn how to 'Build your Growth Machine', a systematic way to Architect your Growth Engine that’s Scalable, Repeatable and Predictable. C-Level executives from startups to Fortune 500's get an actionable playbook to execute modern growth strategies and learn secrets from reverse engineering growth machines of five billion dollar companies: Slack, AirBnB, Uber, HubSpot and Square.
Samir Patel, President & CEO of GrowthMachines, TheGrowth.Academy and Growth Mentor at 500Startups has optimized $1B+ in media. In the last decade, he pioneered the use of Predictive and Data Science to accelerate Growth for Fortune 500's such as Salesforce.com, Priceline, Experian, Oracle, AT&T, Progressive and Scottrade. As Founder of SearchForce, he delivered hundreds of millions in revenue to brands, raised $10M+ in financing and developed a cross-channel SaaS marketing optimization platform based on Wall Street portfolio trading algorithms. He is a keynote speaker on Growth Hacking around the globe, a special advisor to top tier VC firms and has been on CNN, Forbes, BusinessWeek, and NBC. He holds an MBA in Brand Marketing from Cornell University.
The Strategic Growth Playbook
“Dream no small dreams for they have no power to move the hearts of men.”
— Johann Wolfgang von Goethe
Action Sequence: BHAG, Meaning, Culture and Social Impact
“The expert in battle seeks his victory from strategic advantage and does not demand it from his men.”
— Sun Tzu
Action Sequence: Goals, Empathy and dig in to uncover 'Blue Oceans'
Hacker + Designer + Quant + Channel Gurus + Mindset = Hustle 24/7
Action Sequence: Identify Skill Gaps, Optimize Outsourcing vs. Hiring
“Do the best you can until you know better. Then when you know better, do better.”
— Maya Angelou
Action Sequence: Three things you can today to enhance your Growth Process
“Without big data, you are blind and deaf and in the middle of a freeway.”
— Geoffrey Moore
Action Sequence: Identify technology gaps and plan MarTec evaluations
Access the Risk of Each Channel
Blue Ocean for Growth
Empathy Based Design and Making Meaning
Use the 5 P's framework to locate areas of leverage
Your Growth Plan on one sheet
MarTec to accelerate Growth
Three things you can you learn from case studies and apply them.
A review of the 5P's framework and steps forward.
Open discussion on powerful new growth channels coming in the next 2-5 years.
Discuss important trends in both platforms (mobile, wearables, etc.) and skillsets.
Closing remarks and Q&A.