Formisimo-Formisimo, the UK startup offering a Google Analytics-style product that tracks how well forms on your website are performing, has now graduated its offering from beta and started charging.

Depending on your requirements, you’ll pay anything from £19.99 ($29.99) to £79.99 ($129.99) per month, although a free version with limited functionality is still available. Formisimo says that during its beta period started in May last year, it has tracked almost 40 million user interactions across 500 companies, and users saw an average increase of 76.20% in conversion rates as a result of using the service.