Citysocializer, the mobile and Web-based service that helps you tap into local social scenes, has announced that it’s going freemium as it looks to drive growth in cities across the UK.

Founded in 2007 as Citysocialising by former BBC producer Sanchita Saha, the app rebranded as Citysocializer back in June just as it rolled out its first native mobile app (iOS). Though it’s currently very UK-centric, Citysocializer has been looking to push into the broader social sphere with a subscription-based approach to finding new friends anywhere in the world. Citysocializer’s app even plots social gatherings on a map to let you see local activities at a glance.

Following a trial period on the Web, today marks the full rollout of its new credits-based system across all platforms, letting users participate in a limited number of social nights and meet new people for free. Anyone who completes their profile earns credits, in addition to the 10 credits they get simply by visiting the site or app each month, and they can invite friends to join Citysocializer to earn more.

Citysocializer’s premium service starts at £12.99 per month via the Web, or £3.99/week through an in-app purchase.

Citysocializer