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This article was published on July 24, 2012

iPad and iPhone sales continue to be affected by rumors and speculation about new products


iPad and iPhone sales continue to be affected by rumors and speculation about new products

As expected, Apple reported during its earning call that iPad and iPhone sales have been affected due to rumors of new products, said Apple’s CFO and Senior VP, Peter Oppenheimer.

Those new products of course include the much-discussed iPhone 5 and the potential of a smaller iPad.

Rumors of the next iPhone go back to the second that the iPhone 4 was released, since some found that the extra speed and addition of Siri was simply not enough.

The smaller iPad rumors have been kicking up lately as well, especially with Google’s Nexus 7 showing people that a 7-inch tablet is something that consumers actually want.

When asked for more details, Oppenheimer responded:

We’re reading the same rumors and speculation about a new iPhone as you are, and we think this has affected sales.

Apple CEO Tim Cook was a bit more candid:

I’m glad that people want the next thing, I’m super happy about that…I’m not going to put any energy into getting people to stop speculating.

While the slight dip in sales due to trepidation based on what the future might hold, those consumers who are holding back will return once those new products emerge. If they don’t, what could that mean for Apple?

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