Apple has quietly added a new section to its App Store that allows users to trail an app without having to make a purchase.
Entitled “Try Before You Buy”, the section currently features many popular “free” or “lite” editions of apps but it will more than likely be adapted to encompass popular paid apps soon.
Apple may have introduced trial periods to reduce the number of pirate app downloads via services like Installous on jailbroken handsets but also to rival other mobile application stores like the Android Market that allow a full 24 hour trial period on its apps.
The addition of a trial period could mean developers start to price their apps differently, before they would be tempted to market their app at a lower price (or by a feature limited free edition) in order to secure more sales.
Whatever the reasons behind Apple’s decision to add the “Try Before You Buy” section, it can only be good for customers.
It’s “trial”, not “trail”.
Thanks, updated.
spelling douche.
is it just me that can’t see this section?
Heads up, now developers will be tempted to remove lite versions in replace of trials, in attempts to increase sales after trials expire.
Great to hear that! At least consumers can have time to use the trial versions of the applications and then decide for themselves if it’s best to keep it on their iPhones and get the paid ones later..
No I don’t see the sec ion either