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This article was published on September 29, 2009

One in 5 Households Will Have a Broadband Connection by 2009


One in 5 Households Will Have a Broadband Connection by 2009

One in five households worldwide will have a fixed broadband connection in the home by the end of 2009. That is what Gartner claims in a new research report. In 2008 they counted 382 million broadband connections and have seen this number grow to a whopping 422 million household less than a year later. Based on those figures they estimate a nearly 580 million connections by 2013.

Amanda Sabia, principal research analyst at Gartner, says:

“Consumers may be watching their household expenditure, but dropping their broadband connections is not on the top of their agendas as a way to reduce outgoings. Multiple motivations are conspiring to keep broadband growth strong, such as PCs being more affordable, migration from dial-up, affordably priced broadband subscriptions, aging populations requiring broadband connectivity, and even as a result of an economic boost from country-specific economic and broadband-specific stimulus plans.”

At the end of 2008, approximately 21 countries had broadband connections in at least 50 percent of homes (see Table 1). In many countries, the rates are much higher; the highest penetration being in South Korea at 86 percent and the lowest being Indonesia at less than 1 percent.

Table 1: Broadband Household Penetration by Market (Percent)

Country

2008

2013

South Korea

86

South Korea

93

Netherlands

80

Netherlands

88

Denmark

75

Canada

81

Hong Kong

72

Hong Kong

80

Canada

69

Singapore

78

Switzerland

69

Denmark

78

Norway

67

United States

78

New Zealand

65

New Zealand

75

France

63

Japan

73

Singapore

63

Taiwan

72

United Kingdom

63

Norway

72

Finland

62

United Kingdom

71

Taiwan

61

Switzerland

70

United States

60

Australia

69

Belgium

58

Germany

66

Japan

57

France

65

Spain

56

Belgium

63

Germany

55

Ireland

63

Australia

55

Spain

62

Sweden

54

Finland

59

Ireland

54

Austria

54

Austria

48

Sweden

54

Source: Gartner (September 2009)

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