Comments on: Move over Techcrunch, Mashable is now Bigger than you…

By: What Makes Mashable Number 1? « MyMediaInfo’s Blog

What Makes Mashable Number 1? « MyMediaInfo’s Blog — Thu, 26 Nov 2009 06:35:54 +0000

[...] growth curve since the day it started in Pete Cashmore’s room a few years ago. Mashable has overtaken TechCrunch to become the ultimate authority on all things techie. It has a reported 5+ million [...]

By: eCommerceCircle

eCommerceCircle — Fri, 04 Sep 2009 13:38:59 +0000

I’ve noticed that Mashable gets so many more retweets per post.

By: Comment le microblog a bouleversé les pratiques de blog | MKT planet - News Web Marketing - Nouvelles Technologies

Mon, 27 Jul 2009 14:05:37 +0000

[...] Pete Cahsmore de Mashable qui a réussi à dépasser Techcrunch en gonflant son trafic grâce à Twitter.com/mashable (Move over Techcrunch, Mashable is now Bigger than you). [...]

By: »Lesenswertig« am 04. July 2009 | Denkwertig, der persönliche Blog von René Fischer

Sat, 04 Jul 2009 10:03:37 +0000

[...] Move over Techcrunch, Mashable is now Bigger than you… Shared um 21:01 Uhr via Delicious Yes, it is true. According to Compete, Mashable now has more unique visitors than Techcrunch. Techcrunch also seems to have grown ‘only’ 43% since last year where Mashable has grown 127%. [...]

By: Michael

Michael — Fri, 03 Jul 2009 10:17:23 +0000

Interesting post, I have always wondered how those two compared in numbers.
Its obviously a slightly different audience in some ways, although I noticed Techcrunch (US one) has broadened their coverage over the past year or so. Startup news use to dominate, and now they branch out across the tech world.
Which is good.

Haven’t been a Mashable reader for as long, but I find a lot of their stuff is repeat posts / irrelevant to tech or social media.

What about the other tech blogs, are there no others competing for such honours ? or is no 3 a distant no 3 ?

By: Boris Veldhuijzen van Zanten

Boris Veldhuijzen van Zanten — Thu, 02 Jul 2009 11:01:26 +0000

I get a feeling that their TweetMeme button get them serious traffic too. Their posts are among the most retweeted. I wonder what would happen if Techcrunch would add the TweetMeme button…

By: Boris Veldhuijzen van Zanten

Boris Veldhuijzen van Zanten — Thu, 02 Jul 2009 10:57:10 +0000

An obsession? Well, I do look up to Techcrunch if that is what you mean. But I seriously don’t remember having written about sites beating Techcrunch before. What posts were you referring too?

As I said in the post; pageviews isn’t everything. The point I made was that Mashable used to be Techcrunch’s little cousin, in a different league. But now they ARE catching up. That surprised me and that’s why I mentioned it.

Regarding Mashable not linking back: Mashable frequently links to Techcrunch (at least 2 times a week = my guess) and other blogs but Techcrunch NEVER links to Mashable. Search Techcrunch and you will see that you mentioned them maybe 4 times since 2005. I know you break more news, but Mashable doesn’t do that bad here either, yet you always ignore them.

By: Mike Butcher

Mike Butcher — Thu, 02 Jul 2009 08:44:12 +0000

Boris you seem to have an obsession with web sites beating TechCrunch. Maybe you should take a chill pill? :-)

If you actually read Mashable, you’d realise that many of their posts rip off other blogs. There is increasingly less original reporting. And they don’t really link back much.

My apologies, but your view that it is more “European” made me laugh out loud. Pete started Mashable in his bedroom in Scotland but aimed it solely at the US. He lived US hours for about 2 years. That was very smart. But the amount of European “coverage” on it is laughable.

Lastly, even if Mashable overtakes TechCrunch, it doesn’t really matter. The core, valuable audience is on TechCrunch because it breaks real news. Mashable’s audience may be healthy in size but the quality of it is degrading into teenage social media obsessives who want to learn how to make more friends on Facebook/Twitter – this is less valuable to advertisers. It’s like thinking Bebo is a valuable advertising platform.

By: Linkwertig: Flickr, Shopify, Yello, Joost, Yahoo 360 » netzwertig.com

Linkwertig: Flickr, Shopify, Yello, Joost, Yahoo 360 » netzwertig.com — Thu, 02 Jul 2009 07:03:18 +0000

[...] » Move over Techcrunch, Mashable is now Bigger than you… [...]

By: Mia D

Mia D — Wed, 01 Jul 2009 21:12:00 +0000

I am not surprised given the quality of content on Mashable. I agree with @josh that they’re generating a lot of SE-friendly content and that combined with their solid focus on social media (which shockingly enough is still hot) doesn’t hurt either.

By: Boris Veldhuijzen van Zanten

Boris Veldhuijzen van Zanten — Wed, 01 Jul 2009 20:26:14 +0000

True. Although these tutorial often have at least one tidbit of information even the geeks didn’t know. :-)

By: Boris Veldhuijzen van Zanten

Boris Veldhuijzen van Zanten — Wed, 01 Jul 2009 20:25:15 +0000

Yeah, just like at the Olympics right? Only a second difference is meaningless. Oh right, that is the difference between world fame and nothing?

Mashable used to be Techcrunch’s little cousin. Now it is an equal. That sure as hell is significant.

By: Wallace

Wallace — Wed, 01 Jul 2009 16:29:20 +0000

the visitors is almost the same, no big difference, so it’s meaningless.

By: Josh Fraser

Josh Fraser — Wed, 01 Jul 2009 16:21:25 +0000

I think Mashable’s secret is they write a lot of their posts specifically for Google. A lot of their posts recently have been basic tutorials for newbies with titles that people are likely to search for. It’s working too as these posts rank quite well in Google. The risk of course is that they will overdo it and alienate their core audience of geeks who don’t want to read yet another tutorial on how to get started with twitter or an explanation on using hash tags.

By: Boris Veldhuijzen van Zanten

Boris Veldhuijzen van Zanten — Wed, 01 Jul 2009 16:02:41 +0000

No, from Techcrunch and Mashable. They both display them on their front page…

By: Tols

Tols — Wed, 01 Jul 2009 15:33:27 +0000

Where do those RSS stats come from? Compete?

By: Boris Veldhuijzen van Zanten

Boris Veldhuijzen van Zanten — Wed, 01 Jul 2009 14:54:32 +0000

Yeah, we get more traffic from Twitter nowadays than from any other source. Unless we are on the Digg front page of course.

By: Antonio Thonis

Antonio Thonis — Wed, 01 Jul 2009 14:43:34 +0000

I think Mashable’s growth can for a large part be explained by traffic from twitter. Mashable does have more followers. I don’t have the data but think Mashable’s articles get retweeted more.

For more on twitter passed links check Fred Wilson’s presentation at 140conf (Dutch): http://www.strategieforum.nl/2.....sed-links/