10 comments/trackbacks to “You are 18-44 and 1/3 female…”

1. Nov 7, 2008: Another crowd-source initiative: rate our posts with JS-Kit

   [...] Gloerich had a point when he posted this comment last week: Don’t write for your audience, write about stuff that you [...]

2. 

   By Melle Gloerich on Oct 31, 2008

   Don’t write for your audience, write about stuff that you find both interesting and are good at. Rockstars don’t care about their audience, they care about their music.

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   By Ernst-Jan Pfauth on October 31st, 2008:

   hear hear! we should translate that mantra into a cool art piece and hang it on the wall here. Because every once in a while, I tend to forget that you’ve just gotta do what you think is right. That was also the main message of Loren Feldman during BLOG08

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3. 

   By PanMan on Oct 31, 2008

   I’m (unfortunately) not under 18 anymore, but if I were, I would still be reading your blog, and would not be able to select my age..

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   By Boris Veldhuijzen van Zanten on October 31st, 2008:

   Good point! Added a “None of the above…” option…

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4. 

   By Melle Gloerich on Oct 31, 2008

   I’m flattered that you thought I was an original in saying that :-)

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5. 

   By Bob Boynton on Oct 31, 2008

   Sigh! Us old guys are few and far between.

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6. 

   By scott rafer on Oct 31, 2008

   As we built the service, we thought very hard about how to be responsible netizens. We decided, even though our profile are strictly anonymous, that it’s appropriate to only include information on adults (18+) in our system.

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   By Linde on November 1st, 2008:

   Interesting proposition, to write or not to write for an audience? On a journalistic note, I feel this is the essential difference between blogging and the mainstream more consumer-focused press. Well done bloggers for proving you can write from your passion and still be read. But moneywise, can you afford to ignore your audience?

   As editor of thenextwomen.com I’d take the slightly nuanced view of ‘write not for the audience but with the audience in mind’. We are very aware we are writing for a primarily female audience, so the majority of pieces have to fit our mission of making women ‘notable and quotable. In my experience women like stories, they connect through emotion, and they like pieces they can comment on. That is a generalisation of course, really.

   So how DO you write for the 18-24 category of women? if 37 % of your audience are women, sounds like you are doing a good job!

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   By Scott Rafer on November 1st, 2008:

   Linde,
   Assumptions are dangerous. Unless you are running Lookery on thenextwomen.com, how do you know what the demographics of your readership are? I bet your guesses are good, but facts are better.
   Scott

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