http://thenextweb.com/2008/01/29/still-hope-for-old-fashioned-publishers/ International technology news, business & culture Mon, 21 May 2012 09:41:32 +0200 hourly 1 http://wordpress.org/?v=3.3.2 http://thenextweb.com/2008/01/29/still-hope-for-old-fashioned-publishers/#comment-360764 Tessa Tue, 29 Jan 2008 13:19:39 +0000 http://thenextweb.org/2008/01/29/still-hope-for-old-fashioned-publishers/#comment-360764 Interesting article and I agree with Fred Wilson that this is not a sustainable model. However, at this moment in time there seems to be an opportunity to link a very specific target group to the WSJ that is willing to pay the subscription fees. The WSJ doesn't want to broaden the reader group because there are advertisers out there that want to pay top dollars to advertise to this very specific group only. Of course this model will not hold in the long run Interesting article and I agree with Fred Wilson that this is not a sustainable model. However, at this moment in time there seems to be an opportunity to link a very specific target group to the WSJ that is willing to pay the subscription fees. The WSJ doesn’t want to broaden the reader group because there are advertisers out there that want to pay top dollars to advertise to this very specific group only. Of course this model will not hold in the long run

]]> http://thenextweb.com/2008/01/29/still-hope-for-old-fashioned-publishers/#comment-360763 tim heineke Tue, 29 Jan 2008 10:20:51 +0000 http://thenextweb.org/2008/01/29/still-hope-for-old-fashioned-publishers/#comment-360763 mmm interesting... Fred Wilson also has a good - but different view - on it. http://avc.blogs.com/a_vc/2008/01/murdoch-makes-h.html also interesting lead mmm interesting…
Fred Wilson also has a good – but different view – on it.
http://avc.blogs.com/a_vc/2008/01/murdoch-makes-h.html
also interesting lead

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